Event
Location
Partnership
Euroshop
Dusseldorf
New
Brief
Harrison Global required a 12x6m stand open on three sides, designed to showcase products through open display and demo areas while incorporating both private and informal meeting spaces.
Design Solution
DSA created a welcoming, open-plan environment with clear product display zones, a dedicated demo area, a private meeting room, open meeting space, and a central coffee counter to encourage conversation and increase dwell time.
Result
A highly accessible, functional stand that balanced brand presence with hospitality supporting product engagement, meaningful meetings, and smooth on-stand flow.
